South Africa sees 15 finalists at the 2022 edition of The One Show

Joe Public United Johannesburg leads the way with nine One Show 2022 finalists, including three each for Chicken Licken’s ‘Soulfuel Safe Lamp’ and Converse’s ‘Unity Laces’.

The agency has one each for Castle Milk Stout’s ‘Clan Beat’, South African National Blood Service’s ‘Blood Saves Lives’ and Chicken Licken’s ‘Nuggets of Wisdom’. Romance Films Cape Town has two finalists for ‘Feel the Fire’ on behalf of Chicken Licken.

With one One Show 2022 finalist each are:

  • Gray Advertising Africa Johannesburg for Savanna’s ‘Take a Savatical’
  • HelloFCB Cape Town for NetFlorist’s ‘Sneaky Stings’
  • Ogilvy South Africa Cape Town for ‘Rape Crisis’, and
  • TBWA Hunt Lascaris Johannesburg for MTN South Africa’s ‘Feet’.

Globally, Area 23 New York has the most One Show 2022 finalists entries with 48, followed by Leo Burnett Chicago with 44 and Ogilvy United Kingdom London is third with 36 finalists, including 11 for Dove’s ‘Reverse Selfie’.

A total of 1,591 entries from 44 counties are finalists in 2022. The top five countries are:

  • the United States with 656
  • Canada with 119
  • the United Kingdom with 116
  • France with 106, and
  • Germany with 103.

All of the 2022 special awards will be unveiled at the in-person awards ceremony at the conclusion of Creative Week 2022. The event will take place on the evening of Friday, May 20 at Cipriani Wall Street in New York.

The complete finalist list for The One Show is available here.

For more information, visit www.oneclub.org. You can also follow the One Club on Facebook, Twitter or on Instagram.

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